9 Articles to Help You Be a Better Marketer During BFCM
The Copywriter Column #183
If you’re a marketer in the eCommerce space, then you know Q4 is your moment to shine.
Sales made during the Black Friday and Cyber Monday (BFCM) season are especially important when it comes to generating revenue. In many ways, it’s the DTC industry’s Super Bowl.
With that in mind, I’ve rounded up a list of 9 articles (in no particular order) worth checking out to help you polish your marketing strategies and position yourself for as much success as possible come the busy BFCM season.
The Only BFCM Guide You Need to Drive Holiday Revenue Throughout the Customer Journey (via Okendo)
9 Proven Ways to Grow Your Email and SMS Lists Before BFCM (via Privy)
What are the Key Consumer Behavior Trends for Black Friday in 2024? (via Influencer Marketing Hub)
10 Expert-Tested Best Practices for Black Friday Marketing (via Klaviyo)
October BFCM Checklist (via Klaviyo)
Examples of Last Chance Email Subject Lines (via SendGrid)
Attentive’s Complete BFCM Archive (via Attentive)
Best eCommerce Email Flows for Better Performance (via Flowium)
Seasonal Email Strategist: Stand Out on Black Friday & Cyber Monday (via CMSWire)
Have any you’d add? 👉 Drop them in the comment section and I’ll add them to the list!
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